Patrick Honcoop is an entrepreneurial-minded AgTech Business Development consultant. He is Dutch and lived in Germany for several years before moving to the USA in early 2020. He holds an MSc. in Agricultural, and Bioresource Engineering combined with a business degree from one of the top-ranked global life science institutes, Wageningen University & Research. As a hobby, he worked part-time on different farms in serval countries over the last two decades. Combining his scientific background, business-oriented mindset, and practical farming experience resulted in a relentless passion for agriculture, technology, and sustainable business development.

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Patrick runs his AgTech boutique consultancy firm ‘AgTech-Pro’ out of New York and is a partner at the AgTech Transformation initiative ‘PHAEN.’ Before that, he created and executed the digital strategy for CLAAS in North America and co-created Europe’s leading farm management ecosystem, 365FarmNet. At 365FarmNet, he oversaw the ecosystem development and successfully initiated over 30 partnerships with leading agribusiness companies like John Deere, Yara, and BASF. He also helped various startups with their go-to-market in Europe.

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Patrick is an agricultural and AgTech domain expert, has an extensive international network of agribusiness companies, and knows both the European and the American ag industries. He loves to help entrepreneurs scale their businesses and build impactful and sustainable partnerships.